The properties of the products in the OI family are linked to Roucou Oil, originally from the Amazon, which has a restructuring action on the hair. This is joined by a selection of special ingredients in a formula that is ideal for obtaining results that are immediate and evident, and can be enhanced by using with other OI specialities. Roucou Oil is abounding in beta-carotene with antioxidant and restructuring properties, and in ellagic acid with its free radical-neutralizing action.
From concept to results, the OI line shares an inimitable approach underlined by the elegance of its style. The line is included in the Zero Impact LifeGate project, common to the entire Essential Haircare line from Davines.