Oi Beautifying Shampoo

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Oi Beautifying Shampoo Milky-smooth Shampoo ideal for all hair types. Infused with nourishing Roucou oil is the perfect daily shampoo to maintain soft, shiny and voluminous hair.

Oi Shampoo and Conditioner are always in our 10 ten sellers. Perfect for all hair types.

  • Antioxidant action and long lasting perfume.
  • Delicate and sensory cleansing. 
  • Detangling action. 
  • Strong and immediate cosmetic effect. 
  • Soft, shiny and full-bodied hair. 
  • Persistent perfume.

4.83 Average

6 Reviews

Lucia Lee

This is a great shampoo. My hair felt so good first time I used it. I saw an instant improvement and it gets better more I use it.


This shampoo is dreamy! Smells divine and my hair always feels in great condition after I use it:-)


I hrought the mini to try and it has lasted me for ages. I love how it comes in the mini size cause I like to try before I buy a big bottle. The smell is amazing and a little goes a long way. Worth every cent.


Hi, I suffer with endometriosis and when it is active my hair becomes extremely brittle (like nylon dolls hair) and totally unmanageable. Then a hairdressing friend gave me a sample of the Oi hair Oil and for the first time ever I had consistently soft hair. I then went hunting for more products in this range and found you ... Sable Hair. The Oi Beautifying shampoo, conditioner and Oi Oil has softened my hair so that its like baby hair all day long. I am so grateful that I was introduced to this product. It is more expensive than supermarket shampoo but it goes a lot further than the less expensive products as you only need a tiny pea sized drop to get a great lather up. I have had my 280 ml bottle for about 9 mths and I shampoo my hair every day.


This shampoo is super effective and wonderfully nourishing . It's a thicker formula which I prefer


Nice silky shampoo. Has a good amount of lather and great scent! Would recommend for any hair type.

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