Valued at over $550 billion, the global cosmetics market is experiencing an unprecedented boom worldwide, driven by the powerful influence of Instagram and YouTube’s new stars and renewed scrutiny when it comes to healthy and eco-friendly ingredients. With so many new products and procedures on the market, this timely guide by beauty expert Katie Service is designed to help readers choose the best products for their daily skincare.
Opening with an accessible introduction that breaks down the big issues facing the beauty industry—from recyclables and vegan or cruelty-free products to “dupes” and toxic ingredients—Service goes on to reveal firsthand insider knowledge that every beauty enthusiast should know. Thematic chapters explore topics ranging from key ingredients, on-the-go products, morning and evening regimes, emergency skincare tips, and dermatological treatments, featuring case studies of global best-sellers Weleda Skin Food to Glossier Solution.
Featuring specially commissioned illustrations,The Beauty Briefis a must-have reference for beauty enthusiasts, revealing which ingredients, products, and procedures to adopt or avoid for each skin type, age bracket, gender, and budget.
About the Author
Katie Service has years of experience in the beauty industry, working as the Editorial Beauty Director at Harrods and with world-famous makeup artists such as Charlotte Tilbury, and top brands from Chanel to Tom Ford.